Arstechnica.com has an interesting story about NBC's VP of Digital Innovation, Sab Kanaujia, and his on-again, off-again post on what NBC Universal is going to do to compete with upstart media companies YouTube and MySpace. It turns out that Kanaujia did not want to spill the beans so the post got pulled - except, it didn't. Thanks to Google cache:

It won't surprise anyone that my team at NBC Universal Digital Media is currently leading a major social networking initiative. I guess every online media firm is doing something in this area. We know we're already late. But unlike Fox, our approach has been different.

Instead of buying an existing social networking destination (Digital Media evaluated some candidates back in the summer before I joined the team), the decision was made to internally build the platform grounds up - we do have a few 3rd party partners to give us a jump start. The decision not to buy was mainly due to integration challenges and the inability of most of 3rd party social networking destinations to scale, a key aspect for a large media firm like ours.

Okay, we've all done this - hit the submit button only to realize we forgot to spell check or fact check or . . . In this case, we can guess that people at NBC did not want their tactics to reach the competition. That's the problem when blogs become the stream-of-consciousness tools they were meant to be, people say things that would never see the light of day in the print world. But that's fine. The transparency of ideas is building a momentum of entrepreneurship that will launch the next economic golden age; or, maybe it will destroy us. I wonder what Kanaujia thinks.