MESH 2.0 - Day 2 - Richard Edelman
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Stuart MacDonald begins day 2 of MESH 2.0

This morning's keynote is from Richard Edelman, global CEO of Edelman PR.

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Here are a few memorable quotes from Edelman:

"PR best used creates a runway of trust."

Every year Edelman does a "trust barometer."

Persuade companies to give up control of the message. "Too much control, not enough credibility..."

"Free media (read blogs here) is so much more powerful than traditional media."

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I hate it when PR people are sincere and likable, it messes with my world view.

Chevy Tahoe... they benefited from not putting their fist down and by letting the discussion run its course. If you are in trouble... in the soup, let the soup cool off before you put your finger in it.

The example of Michael Scoble at Microsoft... mid level is best to start. Let the mid levels talk.

"The word spin has no place in our company." "It is the single thing that has the most potential to harm our company.'

"I don't want to be a spinmeister!"
[email this story] Posted by R. Ouellette on 05/31
MESH 2.0 - Tom Williams and Austin Hill
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Austin Hill

Further news from this session - the conference web site, http://meshconference.com has this posting about Austin Hill:

Now, this is cool: Austin Hill and Ron Dembo are launching a program called Dark Green PC that will use open-source software to help people reduce the amount of energy used to power personal computers. Hill said the key to making Dark Green a success is making it a social and fun activity by letting people broadcast on Facebook, on their blogs, etc. how much energy they’re saving. The question is how much energy could we save just by turning off our screen savers: Hill said if 100 million people installed the software on their computers, it’s equivalent to planting 13 million trees, or taking nine million cars off the road, and not building 200 power plants. “This is an example of something small that can have a huge impact,” he said. Dark Green is looking for a open-source project leader, and hopes to have some early code developed by the Fall.


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Tom Williams

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His shoes

I'll come back to this segment of the day later but before then let me leave you with some quotes from this session.

"Return on generosity" "Inspire Forward" Want to be part of "moments of inspiration" "We become obsessed with a solution before we understand the problem." "There is so much skepticism around good intentions."

"We are still seeing the "failover" of Internet 1.0" Being able to have "Human agency" "Just because it is online doesn't make it good." "Consequences of your permanent record"
[email this story] Posted by R. Ouellette on 05/30
MESH 2.0 - The MaRS Centre
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The MaRS Centre, Toronto, at 8:00 AM, Wednesday May 30th.

It is a perfect morning for the start of the MESH 2.0 conference - not that we'll want to venture too far away from the darkened MaRS auditorium. Today's speakers include TechCrunch founder Mike Arrington, Deborah Kaplan from ZeroFootPrint, and, of all people, money-manager turned Liberal politician, Garth Turner. In between their talks will be a host of others all riding the wave of Web 2.0.

The audience is part of the mix of course. As Time Magazine noted, WE as in people power on the Net, are a monolithic force of radical change-makers who are disinter-mediating traditional media and politics in a way that no one truly understands. Yet. In spite of the hype associated with such ideas there is truth in the assertion. Companies that were cutting edge in the first Internet era are struggling to reinvent themselves. Cultural institutions who basically ignored the first Internet wave are now doing back flips to position themselves as change leaders. Some will succeed. Others won't.

The reason I like MESH is because it is not a traditional tech conference. The founders - all industry experts - came together to re-imagine what a conference would look like in a post-barcamp world. MESH 1.0 embraced that ideal. It looks as though 2.0 will do the same.

I'll be doing as much blogging as I can today, but I really want to absorb the major ideas presented here and have some time to reflect before discussing them on this site. Stay tuned.

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The MESH 2.0 audience

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Stuart kicks off MESH 2.0

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Michael Arrington, TechCrunch

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How many people filter the MESH conference, through their cellphone cameras

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Micahel Arrington explains, patiently I thought, how to get covered by Techcrunch
[email this story] Posted by R. Ouellette on 05/30
MESH 2.0
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Tomorrow MESH 2.0 kicks off. I have to admit to being more than a little curious about what great ideas will surface this year. Last year I live blogged the conference. I might do a little of that this year but I really want to take the time to dive into MESH's zeitgeist a bit more. Until then, here are some thoughts from last year's MESH by RadiantCore's Jay Goldman:

I asked some audience members to send me their thoughts on the conference for posting on Gagglescape. Jay Goldman of RadiantCore, one of the BarCampTdot organizers, offered the following:

Some thoughts on Mesh:


- I've been to many conferences that were planned in much longer amounts of time, most of which where chaotic and disappointing. Stuart, Rob, Mark, Mike, and Matthew did a wonderful job of pulling together an informative and interactive two days in a remarkably short amount of time.

- The network connectivity, especially on day one when they had many of the ports blocked, could have been much better. Conferences for the tech crowd need gobs and gobs of bandwidth almost before they need anything else.

- The mix of tech and marketing folk was fantastic and made for some excellent networking. The two sides of the fence are often divided by great chasms where collaboration and mutual respect go to die. Mesh really helped to build some bridges, at least in the Toronto area.

- I liked the mixed streams of sessions because it made it easier to plan my day.  It would have been interesting to also cross the streams and have some panels made up of marketers and technologists -for example, I would definitely have attended a debate between Steve Rubel and Chris Messina on the relative merits of blogging as a marketing and information (...read more...)
[email this story] Posted by R. Ouellette on 05/29
nextMedia 07 In Banff
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Matt Thompson, director of Save the Internet's award-winning "Independence Day"video, joins City TV's New Media Specialist Amber MacArthur; online expertKris Krug; and consultants Mark Kuznicki and Jason Roks to talk 'net neutrality' at nextMEDIA: The Future of Digital Content, Canada's premiere event for digital content producers. The sister event to the Banff World Television Festival, nextMEDIA takes place June 8 - 10, 2007 at the Fairmont Banff Springs in Banff, Alberta.

Dubbed the ‘First Amendment of the Internet' in the United States, ‘net neutrality’ has been called "THE central issue in the development of the architecture of the media platform of the future." It aims to ensure the public can view the smallest blogs just as easily as the largest corporate Websites. Although the issue has yet to gain the same momentum in Canada as it has the United States, that could all change if a report by the federally appointed Telecommunications Policy Review Panel that recommends changes to the Telecommunications Act is implemented.
[email this story] Posted by R. Ouellette on 05/24
What’s Been Happening With Gagglescape Anyway?
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Some readers have asked why the site changed last month. Why the news feeds? Where are the blogs about the Web 2.0 world? Let us explain. Our editor has been collaborating on a social-networking Web application that may well change how creative workers manage their information sources and digital media. The thrust of that work will eventually find its way to gagglescape.com to guarantee its relevance in an increasingly Web-centric future. These are, as they say, interesting times.

The downside of all this is we haven't had time to update the site on a daily basis. Don't fret though. We are ramping up our blogging over the next month while also working on a major rethinking of the site's design and functionality. Stay tuned.
[email this story] Posted by R. Ouellette on 05/09
The M.I.T. Enterprise Forum Tonight
A reminder for Gagglescape.com readers. Tonight is M.I.T. Enterprise Forum night.
CLEANTECH ENTREPRENEURS TELL THEIR STORIES - 6 Successful CEOs Give Us Ideas of How and Where to Invest.

Join the MIT Enterprise Forum of Toronto for an informative panel discussion from five players in the industry.

- Jim Harris - Managing Partner of Cleantech Innovation Institute.

- Windrush Energy recently signed $300 million work of power purchase agreements and is one of Canada?s premier Wind power start ups. J.C. Pennie is chairman and CEO of Windrush and the former Chairman of several public companies.

- Cimatec Environmental Engineering is Canada’s leading public company in indoor air quality. Andrew Roblin is President and CEO of EMS and former President of University Avenue Funds.

- Regen Energy CEO Mark Kerbel

- BioFuels - CEO of Biox Corporation Tim Haig

- David Prue - Founder of the Worm Company

Each of our speakers will give his perspective on what has worked, what hasn't, why he made his decisions at the time, and what he would do differently with the gift of hindsight.

Using the unique format of the Enterprise Forum we will have each panelist digging into the comments made by the others, trying to uncover additional information that will assist us all. Group questions will follow.

See http://www.torontomit.com for more information.
[email this story] Posted by R. Ouellette on 04/18
Web 2.0 Conference Burn-Out
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As we in Toronto wait with much anticipation for the second coming of MESH, our fellow geeks in California are engaged in a conference of their own: Web 2.0 Expo. Gagglescape's good friends David Crow and Jay Goldman were there presenting on opening day. Generally, the buzz from the event is positive.

That said, some reviewers are talking about having Web 2.0 conference burn-out. Turns out that big sponsors are taking over some panels and the vitality of social-networking's early days is being lost to a creeping commercialization. Here is what Venture Chronicles' blogger Jeff Nolan has to say:
In short, I’ll leave this thought with you conference organizers: panels and sessions have a default mode of boring so go through the extra effort to select a panel, and more importantly, a moderator that will shake the bag a little and give it some edge. Panels don’t just inform, they should question everything, challenge the panelists, and create controversy and conflict where there should be none. And don’t give moderator slots to your sponsors just because they are your sponsors. If a panel doesn’t end without a little name calling, then what’s the point?


Ah, the early days of any new phenomenon pumps up the early-adopter hero quotient making saints of some and pillories others. I've been through a few of those cycles and can understand the excitement. Commecialization of a good idea is important though. The development of ubiquitous social-networking methodologies could well be the greatest facilitator of societal change that the world has ever seen. That requires that we use the tools of development and distribution that the free market has perfected. For that I can live with a few predictable panels.

Here are a few links about the conference:
[email this story] Posted by R. Ouellette on 04/17
Sex And The Internet User
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I really enjoy finding powerful analogs between simple concepts and complex phenomenon. You know what I mean - like discovering that the process of designing cities shares similar characteristics to the growth slime molds (Ask Steven Johnson about this). The site Website Optimization offers a compelling example.

In this case it is the comparison between the actions of a male grain beetle looking for sex (honest) and the average Internet user looking for information. (Pirolli, P. (2007). "Information Foraging Theory: Adaptive Interaction with Information." New York, NY: Oxford University Press.)

It turns out that the patterns generated by the two behaviours are similar.

Switching when Information Scent Drops

Pirolli found that participants tend to not flit between web sites, but have more transitions within websites than without. Plotting the average scent ratings (rated by a panel of experts) of all the web pages visited, Pirolli found the reason why people switch to another site (information patch). Initially the information scent is high, but when the information scent falls below the average information scent in the pages encountered, users switch to another site or search engine (see Figure 3). Pirolli also found that starting with a high information scent was associated with longer runs at a web site (stickiness).

The High Cost of Low Information Scent

Web sites tend to be organized in hierarchical tree-like structures. The deeper and wider a site, the more costly the "false alarms" of low information scent become (see Information Scent). In fact, small improvements in the false alarm factor associated with individual links can have dramatic effects on the cost of surfing large hypertext collections (see Figure 4). In the example below, when the false alarm factor exceeds 10%, the search cost of following unproductive paths (backtracking, traversing up and down trees) goes from linear to (...read more...)
[email this story] Posted by R. Ouellette on 04/16
Joost Breaks The MSM Barrier
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Skype's streaming-media offspring Joost.com (still in Beta I might add) signed its first big deal with the main stream media yesterday:
CBS is the first national broadcaster to ink a deal with Joost, but it isn't an exclusive deal. CBS will be distributing content on a number of web portals as well, including AOL and MSN. The company also hopes to strike a deal deal with the new News Corp/NBC joint venture. As you would expect, CBS will be licensing shows that have already aired on television. Early titles will include the original CSI, NCIS, and the CBS Evening News with Katie Couric.

The deal charges Joost 90% of any ad revenue generated by the service.
[email this story] Posted by R. Ouellette on 04/13
Canadians Pay Through The Nose For Mobile Connectivity
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Fellow swarmer and Web 2.0 aficionado Thomas Purves unleashed a hurricane of pent-up Canadian anger with his post on the Canadian mobile industry. Titled, "Canada Worse Than Third World Countries When It Comes To Mobile Data Access," the story pretty much nails the reasons why Canadians should be angry about paying so much more for connectivity.

While you are at Tom's site reading the posting be sure to "Digg" it.
[email this story] Posted by R. Ouellette on 04/10
Canada Falls To 11th Place In ICT World Rankings
Our high mobile connectivity prices and, until recently, inability to retain mobile phone numbers were bound to catch up with us. Turns out that other first world countries have been beefing up their communications and information technology sectors by making them more ubiquitous while Canada's market Neros fiddled. The result: this year Canada dropped five places from 6th in the world to 11th in the World Economic Forum's yearly ICT rankings.

1. Denmark
2. Sweden
3. Singapore
4. Finland
5. Switzerland
6. Netherlands
7. US
8. Iceland

9. UK
10.Norway
11.Canada
12.Hong Kong SAR
13.Taiwan, China
14.Japan
15.Australia
>>Rankings in full
According to the WEF they used:
The Report uses the Networked Readiness Index (NRI) to measure the degree of preparation of a nation or community to participate in and benefit from ICT developments. The NRI is composed of three component indexes which assess: - environment for ICT offered by a country or community - readiness of the community's key stakeholders - usage of ICT among these stakeholders.
You do not have to possess a crystal ball to see Canada's future if our current system continues unaltered. Next year we could be in the mid teens and may fall too far behind to be globally competitive. We live in a networked world. Business is done on an instantaneous, global level. If we lack the infrastructure and adoption of our global competitors then there will be more than a few obsolete car manufacturing plants closing in the next few years.

We have to stop propping up telcos who refuse to be globally competitive while, at the same time, demand regulatory protection of their collapsing markets.
[email this story] Posted by R. Ouellette on 04/03
Centernetworks.com Launches Elevator Pitch Competition
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Our U.S. based friends at http://www.Centernetworks.com have launched a video competition for Web 2.0 entrepreneurs. How do you enter? It is easy. Just shoot a video up to four minutes long of you giving your best elevator pitch -- you know, the one you uncorked one-hundred times at the Canadian Venture Forum.

Entrants can get prizes as well as a prominent position on Centernetworks' main page for a few months. Here is what CN's editor Allen Stern writes:
CenterNetworks.com, a source for Web 2.0 news, reviews and insight, today announced an online video contest to help internet start-ups and tech entrepreneurs "tell and sell" their story, generating expert feedback for young Web 2.0 companies.

Starting now through April 30, entrepreneurs are invited to record and submit a video pitch about their company, which will then be featured on the CenterNetworks.com site. In addition to exposure on CenterNetworks, they will also receive an expert review from CenterNetworks writers, including feedback and insight on crafting their corporate pitch and message.

"The video contest is an excellent way for entrepreneurs to get their message out to the masses without the high cost of traditional exposure outlets," says Allen Stern, CenterNetworks Editor. "Events charge upwards of $20,000 for a two-minute spot, but this is free of charge, plus a chance to get expert, industry insight to help hone their message and shape their story. The value to a start-up is immeasurable."

Go to their site for more information on the competition. Who knows, maybe you will find someone to fund your start-up.
[email this story] Posted by R. Ouellette on 04/02
SD Card Enabled Phones Leading Japan’s Mobile TV Market
Here is a press release from the SD Card association that illustrates the impact recordable mobile T.V. is having on the Japanese market:
ORLANDO, FLA., March 27 /CNW/ - The SD Card Association announced todayat CTIA 2007 that the 5 million Japanese consumers who watch mobile TVprogramming on their phones -- and can record the programming with SDHigh-Capacity (SDHC) and SD memory cards -- will more than double in 2007 to12 million mobile TV viewers. Thirteen handset models feature SD recordingtechnologies today and three-quarters of all mobile phones in Japan areequipped with SD slots.

"The remarkable regional success of mobile TV in Japan provides a glimpseinto the global market opportunity for video content," said Paul Reinhardt,executive director of the SD Card Association. "SDHC memory cards provide therecording technologies and digital rights management protection to supportworldwide mobile TV success."

Both SDHC and SD memory cards enable consumers to securely store andwatch video when they want. SDHC and SD cards have built-in specifications forcopy protection rights management (CPRM) and SD-Binding specifications tiestored content to authorized devices from carriers. The SDA is working with the leading mobile TV technologies, includingMediaFLO, DVB-H and DMB, to increase the portability and interoperability ofcontent in and between devices such as mobile phones, car navigation systemsand portable DVD players.
[email this story] Posted by R. Ouellette on 03/27
The Death Of Net Neutrality
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The Internet -- as we commonly use it today -- has been around now for about fifteen years. To say that it has changed the way we do things is to understate the obvious. Virtually every component of knowledge-driven human exchange has or will be influenced by this remarkable communications platform. The reason why is partly technical to be sure, but the underlying technology is not the only reason. If the Net had not been conceived of as a fundamentally democratic system where no node had dominance over another or no circuit hierarchical influence over a competitor, then it would not be as influential as it is today. The Internet has given us the power to change the world for the better through the rapid exchange of ideas and information. Look at the http://www.wikipedia.com as a classic representation of this ideal.

Some economists and business theorists argue that the Internet represents one of the greatest wealth generating opportunities ever.

All is not good in Net-land though. There are large corporate and governmental forces who don't like the idea that you can phone Australia for virtually nothing using your Skype connection or bloggers with open-source news networks, for example, can influence elections. It is funny how companies embrace innovation and "free market" ideas when they can dominate but revile those things when their companies have to change or be superceded.

A few big companies do not want to be dissintermediated, so they've come up with a plan.

Their scheme goes something like this: You will have to pay more to ensure your circuits can effectively carry VoIP transmissions. Or, certain kinds of content will only be available to you if you pay more. Right now, everyone has access to the same content. If those arguing for a tiered system get their way (...read more...)
[email this story] Posted by R. Ouellette on 03/26
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Local News
Celtic House Venture Partners of K-W invested in Dublin-based RedMere last week.

Rogers Media and CTVglobemedia Inc. announce that Rogers Broadcasting will acquire certain Canadian conventional and specialty television services from CTVglobemedia Inc.

Emerald Technology Ventures announces it closed its second cleantech focused venture fund with commitments of CA$210 million.

Cytochroma announces it secured $3 million in new funding from the Canadian Medical Discoveries Fund Inc. (CMDF) and University Medical Discoveries Inc. (UMDI).

Argon Venture Partners announces the opening of U.S. and Canada offices in Calgary, Alberta, and Silicon Valley, California.

Kensington Capital appointments Graeme Johnson to Managing Director and member of the Investment Committee.

Geosign makes Brandon Nussey Chief Financial Officer.

American Capital Strategies Ltd. acquired a $160 million minority equity stake in the Geosign Group of Companies, a Guelph firm.

The Ottawa-based maker of Ethernet wireless technology, DragonWave Inc., announces it led a preliminary prospectus with securities regulators.

Ventures West announces Kenneth Galbraith joined the firm as Venture Partner

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