It is that time of the year again: time to look back over the last 365 days, admire your accomplishments, cringe at your failures and plan for the new year.

Did you learn anything in 2006? Do you have what it takes to succeed in '07 or are you and your team ready for a hard landing? Business 2.0 is offering advice from 50 well-known, successful people. Gagglescape.com brings you eleven of the best. These are people who recognize that successful businesses need people power and innovative ideas in order to rise to the top. How do you get innovative? Take a look at my story on the key lessons of innovation. After you've done that read through what these eleven success stories have to offer:

Sergey Brin
Co-founder, Google
SUCCEED WITH SIMPLICITY

Chris DeWolfe
Co-founder, Myspace
KEEP SOCIAL NETWORKS SOCIAL

Chad Hurley
Co-founder, YouTube
GIVE YOUR STARTUP A FIGHTING CHANCE

1. Test first. Launch your product or service before you have funding. See how people respond to it before you have a PowerPoint and business plan - have something people can use, and go from there.

2. Seek outside feedback. As you start building the product, don't assume that you know all the answers. Listen to the community and adapt. We had a lot of our own ideas about how the service would evolve. Coming from PayPal and eBay, we saw YouTube as a powerful way to add video to auctions, but we didn't see anyone using our product that way, so we didn't add features to support it.

3. Give partners what they want. Approach your business partners with concepts that they can get their heads around, and try to respond to their needs. An interesting example is what we've done with the music labels. With Warner and others, (...read more...)